According to Goldie, “Enlarge your breasts naturally overnight” is the greatest headline of all time. I couldn’t agree more. Check out the latest Communication Arts insights to see what Stephen Goldblatt has to say on advertising, creativity, and life.
In a new Mashable post, EVB CEO Daniel Stein talks about six social media initiatives that are blurring the lines between the digital world and the physical world. Read the post on Mashable.
Earlier this week, the Current Network used Twitter to announce that they are looking for a new ad agency. Since Jordan Kretchmer (@jkretch) posted this simple tweet on Thursday morning, he has been inundated by agencies all over the country:
This is a TwitteRFP for The Current Network. Searching for a full service ad agency partner. http://twerbose.com/t7702
I am one degree separated from Jordan on Twitter and received this RT very quickly. While sitting in another client meeting in San Jose, I was able to respond to this RFP in real time. How cool is that?
I am sure that some will call the TwitteRFP a gimmicky way to bring attention to the Current Network and its selection process. Here’s why I think it’s the coolest RFP process we’ve ever been a part of.
We’re happy to announce that EVB’s “Unbutton Your Beast” campaign for Levi’s has won an Ad:Tech Award for Best User-Defined Experience. Congratulations to everyone who worked like beasts on this campaign, especially Sean O’Brien, Jaime Robinson, Lauren Harwell, Nick Mitrousis, Jamie Tompetrini, Steve Knodel, Brad Griffin, Kim Kline and Husani Oakley. Special thanks to Laika, in Portland, for their killer characters and to Levi’s for being a great client.
