100,000 Likes = 1 Happy Bowling Scholar

In the past few months, The Mob has caused some ridiculously random fun with Skittles’ 4.5 million Facebook fans. First, we showered an unsuspecting parking enforcement officer with thousands of Valentine letters. Then, we brought a Skittles Gifting Tree to life. What’s next?

Scholarship the Rainbow. If we can get 100,000 Likes, Skittles will help send someone through Bowling College. Why? Because anything is possible with Skittles. So head to Mob the Rainbow and click the giant “Like” button to help make one man’s dream come true.

According to Goldie, “Enlarge your breasts naturally overnight” is the greatest headline of all time. I couldn’t agree more. Check out the latest Communication Arts insights to see what Stephen Goldblatt has to say on advertising, creativity, and life.

You know the drill. Mob the Rainbow takes Skittles’ 4.5 million Facebook fans and causes random fun.

For Poll the Rainbow, we let fans decide on one of three choices: Skittles Gifting Tree, Elevator Mariachi Band, and Tube Sock Moonwalk. With an overwhelming 40, 379 votes, the Mob has spoken. Watch the video to see how the Skittles Gifting Tree came to life.

EVB was invited to help commemorate FWA’s 10th Birthday by creating a desktop wallpaper for the site. As you can see, our stomachs did most of the thinking. Hop over to the FWA to see the other 10th Anniversary wallpapers and to download ours in a variety of cream-filled resolutions.

Can a singing unicorn with a platinum perm help make the world a sweeter place? We think so. EVB is proud to introduce Juicy Fruit’s Serenading Unicorn. He’s here to sweeten your friend’s day with timeless classics from Michael Bolton, Boyz II Men and Culture Club.

Stephen Goldblatt directed the mythical creature, with our friends at Partizan Productions. We’d like to give a special shout out to The Jim Henson Creature Shop who created the incredibly talented, yet surprisingly humble unicorn. And a giant salute to Alan Troutman, the genius behind, and underneath, the plush prince of pleasantries and the boys at Proto for helping us pull it all together.

Watch Serenading Unicorn in action here. You’ll be happy you did.