That’s perennial MVP candidate Matt Holliday on our shoot down in AZ. Word on this pic is “he just hit a car.” Looking forward to seeing this guy rip it up for the A’s this year.

Office is quiet today. Everyone is at the Smuin Ballet photo shoot. We’re shooting six print ads, posters and a TV spot for the local ballet.  The goal is to communicate that the Smuin ballet is ballet, but much more. Big thanks to See Pictures and Scott Harben who came out from Texas to shoot this for us. If you are in the San Francisco area, keep your eyes open for new ads in the coming months. Check out more Smuin shoot pics here.

JT and RJ are down in AZ this week shooting a spot for Soft Puppy. We’re working with Matt Holliday on this one, and collaborating with Teak. Particularly stoked on this one, as the Soft Puppy batting technique aid will surely revolutionize our beer softball league the Art of Hitting at all levels of play. Dude in the middle needs some sunblock.