The force of nature known as James Gassel hit EVB in 2011, bringing with him an infectious energy and more than 20 years in the advertising industry. As COO, James oversees the agency’s daily operations and financial health, ensuring the team exceeds client expectations and guiding the company on a strong path for growth — while ensuring its core culture remains sound.

James is adept at building brands that scale quickly and drive traffic. Prior to EVB, he served as vice president of marketing for exotic car company Club Sportiva, president and partner of Collaborate Communications, and the head of his own consulting practice, during which time he worked with EVB on brands that included Westfield, Clorox, and Glad. During his 10-year tenure at Hal Riney & Partners, James spearheaded work for Sprint and helped launch powerhouse brands MSN and Microsoft, and luxury automaker Infiniti.

James might honestly be one of the most sincere and upbeat guys on the face of the planet. James is “crazy into his family,” and when he’s not running an ad agency, can be found enjoying the hell out of life alongside his wife and kids.